"There's no better feeling than knowing you got it right from the start"
'The Food Profit Formula for Pubs' consists of 7 chapters. Specifically designed this way, it allows you to choose whether to cover all 7 chapters, or pick individual ones that you feel to be the most important right now and move on to another chapter later.
Chapter 1 [Food Proposition] – Shows you how to build a compelling and profitable food proposition
Chapter 2 [Commercials] – Shows you how to effectively control food costs and optimise menu prices for maximum gross profit
Chapter 3 [Quality] – Shows you how to deliver quality food presentation to a standard that will exceed expectation
Chapter 4 [Menu] – Shows you how to design a profitable menu that appeals to your specific customer audience
Chapter 5 [Pub Standards] – Shows you how to set appropriate pub standards that will exceed customer expectations
Chapter 6 [Teamwork] – Shows you how to develop highly productive employees who will deliver your goals
Chapter 7 [Marketing & Sales] – Shows you how to effectively market your pub at low cost to drive more sales
Which chapters are best for me?
Here's what we recommend...
New publican (you're taking on your first pub) - Completing all 7 chapters provides you with the full suite of what we call 'Pre-entry food training' to ensure that you have your compelling and profitable food offer up and running correctly and in the fastest possible time. You can work through the chapters at your own pace and at times that are most convenient for you. This training has been proven to help new publicans avoid making mistakes that lead to many pubs struggling to survive. This course guides you through the whole process and makes your future success much more certain.
Experienced Publican (you have experience of running your own pub but there are problems that need fixing) - Choose a single chapter that will help you deal with the problem of most concern to you.
NOTE: You have arrived on this page because you've clicked on 'Pre-Entry' Pub Food Training, so below we have provided some more detail to help you decide if this 'Bundle' of Chapters (1 to 7), is what you need.
If you wish to go back and look at ALL individual chapters (1 to 7) CLICK HERE
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Get ALL 7 Chapters and save 45%!
'Pre-Entry' Pub Food Training
Chapters 1 to 7 inclusive - All the knowledge and know-how in a simple step-by-step process
Chapter 2 – Commercials
Shows you how to effectively control food costs and optimise menu prices for maximum gross profit
Chapter 3 - Quality
Shows you how to deliver quality food presentation to a standard that will exceed expectation
Chapter 4 - Menu
Shows you how to design a profitable menu that appeals to your specific customer audience
Chapter 5 - Pub Standards
Shows you how to set appropriate pub standards that will exceed customer expectations
Chapter 6 - Teamwork
Shows you how to develop highly productive employees who will deliver your goals
Tony Aram - Independent Pub Food Development Trainer & Adviser. (former: Catering Director for Hungry Horse, Catering Strategy Manager for Whitbread, Food Strategy Manager for Ei Group, and Food Operations Manager for Tom Cobleigh)
Marcus Kilvington - Food Profitability, Sales & Marketing Specialist. (former: National Account Manager, Senior Sales trainer & Trade Sector Manager for Global & British brands; Knorr, Hellmann’s, Tetley, Twinings, Hall & Woodhouse, Rubicon Drinks)
We're gifting you £498 towards this course...
If you were to purchase each chapter of The Food Profit Formula separately, you would spend £1095.00, but when you purchase all 7 chapters together, it's just £597.00 + Vat. (saving a whopping 45%)
From over 30 years of experience each in the food and beverage industry, we know how important this training can be to the success, profitability and the sustainability of a pub that we don't want price to be a concern. Publicans who've used the know-how, tools and resources provided here have told us it's saved them...time, money, unnecessary stress, sleepless nights and even marriages!
So as our gift to you for your commitment to investing in your future with all 7 chapters, we're giving you this incredibly low price.
The investment when you buy today is £597 + vat (45% saving)
Don't delay - CLICK where you see 'enrol in course' to join us and get immediate access today.
The 8 key steps to a successful menu
Forecasting your pub profit potential
Marketing & Sales
Effective marketing for your particular pub